Getting noticed in today's digital world can be really tough for business owners and entrepreneurs. So many platforms fight for our attention and make it hard to stand out. But there's a powerful tool that's often missed: media exposure. Even though it can greatly increase visibility and build trust, many people avoid trying to get media coverage. It's important to understand why media is not used as much as it could be and how clearing up this confusion can lead to great chances for getting noticed and expanding your business. 

Enter Beth Nydick, our guest today on the podcast and a pro in the world of public relations and media. Beth breaks down the barriers to media exposure, sharing insider tips on how to grab people’s attention and make the most of every media opportunity.

Listen in on this episode as Beth and I talk about:

• Her career journey, including how she landed a job with Jay Leno and published a cocktail cookbook by seizing opportunities
• The importance of...

Most of the time, we think of adversity as an unwelcome guest that knocks on our door at some point in our lives, often more than once. Yet, within the heart of adversity lie the seeds of growth, resilience, and transformation.

Today on the show, we are joined by my good friend, Amy Sutter. Amy's journey is a testament to the transformative power of facing challenges head-on and harnessing them as stepping stones towards growth. Her story is about tirelessly pursuing personal and professional fulfillment, which is driven by a passion for helping others become the strongest versions of themselves. Amy's thoughts on turning adversity into an ally offer lessons on resilience and perseverance.

Join me and Amy as we talk about:

• Amy’s personal journey of turning adversity into an ally, offering insights on how challenges can be transformed into opportunities for growth
• Her transition from a corporate career to becoming a known figure in the fitness and wellness industry and...

When the loudest voices often seem to command the most attention, getting visible in business poses a challenge for the quieter ones among us. If you're someone who cringes at the thought of the spotlight, yet wishes to share your expertise and genuinely help people, doing visibility work can feel like an impossible task. How do you make your mark without compromising your comfort?

This question is at the heart of our latest podcast episode, where we explore the art of "Quiet Influence." Meant for those of us who thrive in the shadows rather than the limelight, this episode with content strategist and coach Jen Liddy is a guide on how to use your strengths and quietly pave a way to visibility in your business.

Listen in as Jen and I talk about:

• Jen’s background in teaching and how she ended up in the world of marketing and becoming a content strategist
• The concept of Quiet Influence – an approach to making an impact without needing to be in the spotlight
• Jen’s...

Life is full of tough choices. We often rely on facts and logic to make these decisions. But we sometimes forget about our gut feeling. This inner sense, or intuition, can offer deep insights beyond regular thinking. Trusting our intuition doesn't mean ignoring logic. It's about understanding that not all answers come from facts or deep thinking. Sometimes, it's the quiet voice inside us that shows us the way.

Today’s guest Ciara Rubin's story is one that speaks of the power of embracing one's intuition amidst the hustle of everyday life. Once too preoccupied with family, fitness, and finances to heed her inner voice, Ciara embarked on a journey of self-discovery that led her to trust her intuition with unwavering confidence.

Listen in as Ciara and I talk about:

• Ciara’s personal journey of discovering her empathic and intuitive abilities, emphasizing a significant turning point at a metaphysical fair where her intuitive gifts were recognized by a stranger, setting her...

Have you ever dreamed of writing your own book? Of sharing your stories and insights through the written word for the world to read, yet felt daunted at the mere thought of taking on such a project? Well, what if I told you that the path to becoming an author, while not without challenges, is also possible with guidance and support? That your dream of sharing your story, your knowledge, and your vision through a book is not just a distant fantasy, but a tangible goal within your reach. 

In today's episode, I’m giving you a candid look behind the scenes of my own writing process, with insights and advice for anyone standing at the door of this very exciting adventure, yet hesitant to take the first step.

Listen in as I share with you:

• My personal experience from transitioning to writing a solo book after previously co-authoring books
• The importance of identifying the reason why you’re writing the book and knowing who your target audience is
• Strategies for...

When the world often tells us what success looks like, believing in our own skills and potential can be tough. Doubts creep in, making us question if we're good enough to stand out and be proud of what we've achieved. But finding what we're truly good at is vital and possible. Embracing what we're great at is about celebrating our unique selves. 

Today, I’m thrilled to have business mentor Angie Colee on the show. Angie says her big life mission is: “I don't want a single creator, creative entrepreneur, or creative service provider to go to their grave thinking they're not enough, or will never figure this business thing out.”

So join me and Angie as we drop truth bomb after truth bomb, and discuss:

• The importance of being true to oneself, resisting pressures to conform, and the value of owning one's unique path and story
• Imposter syndrome and the ways people hold themselves back by not recognizing their own expertise and potential
• The power of giving...

In the rapidly evolving business landscape, where authenticity and connection are more valuable than ever, integrating your personal story into your business is not just beneficial—it's essential. Your personal journey, with its unique triumphs and trials, is a powerful tool that can transform your brand from just another name in the market to a relatable, trusted entity.

Today, let’s take a deep dive into one of the questions most often asked in storytelling: “How do I weave my personal story into my professional journey?” Join me as I give you some practical advice, examples, and a strategic framework to bridge the gap between your personal experiences and professional life.

Listen in as I discuss:

• The human connection in business, and how, in a world where consumers are bombarded with generic marketing messages, personal stories stand out as beacons of authenticity
• My framework for using personal stories that provides a blueprint for storytelling that is...

In a world where we often look outside ourselves for answers, the concept of "sourced magic" invites us to turn inward and discover the unique gifts that lie within. Sourced magic is the innate ability every individual has to connect with their inner wisdom, intuition, and creativity, harnessing these powers to create transformation in their lives and the lives of others. It’s about recognizing that we each have a special kind of magic that, when tapped into, can lead to profound insights, growth, and change.

Today on The Inside Story Podcast, we are joined by Darla LeDoux, a transformational business coach dedicated to empowering others to confidently offer and deliver deep transformational work with their magical gifts.

Join me today as I talk to Darla about:

• Embracing sourced magic and the importance of individuals recognizing and harnessing their unique inner abilities
• Darla’s personal transformative journey and the series of events that led her to reevaluate her...

Life is complex. It’s a series of transitions and transformations, often leading us down paths we least expect. Sometimes, we go through unconventional and challenging phases that ultimately reshape our identities. But regardless of what we go through, we all know we need courage to come out on the other side.

In today’s episode, we are getting to know Jaime Konzelman, a woman whose life story embodies resilience and metamorphosis. Jaime's journey is a testament to the unexpected routes life can take us on, and the extraordinary outcomes that can emerge from embracing these changes. Her story is a powerful reminder of the strength that lies in vulnerability and the profound impact of sharing our truth with the world.

Listen in on our conversation, as Jaime shares with us:

• Her backstory working in strip clubs, and how this played a significant role in her personal and professional development
• How she transitioned from working in strip clubs to pursuing a...

Going on the journey to find your true authentic self is a deeply personal and unique experience. It is marked by self-reflection and experimentation. But this journey is often not easy. Still, embracing the path of discovery leads to the ultimate reward of authenticity and the empowering confidence that comes with truly knowing who you are.

Meet Eva, a stay-at-home-mom turned burlesque dancer who, in the process, has also become an inspiration for women seeking to reclaim their sense of self and joy. Eva's journey into the world of burlesque began after motherhood, a time when she felt a disconnect from her personal identity and sought a path back to her own true self. With a background in dance and a natural comfort with her body, Eva found in burlesque not only an artistic outlet but also a tool for self-empowerment and healing.

Join me and Eva as we talk about:

• How burlesque helped her reconnect with joy, creativity, and self-identity, especially after becoming a mother
• The...